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Our Coaches

Our coaches are energized to help clients unlock their potential, and create a lasting impact within their organizations.

Optify coaches offer expertise in business, coaching, and training

We value diversity of experiences and perspectives, and seek coaches who are able to understand the nuances of a wide variety of roles. Our coaches guide leaders through a targeted course of action that supports their individual development and goals while aligning to the leadership needs of the organization.

Our coaches have been trained through ICF accredited training programs, and have gone through a rigorous vetting and onboarding process to become Optify coaches.

What can you expect from our coaches?

Coaching conversations will focus both on performance goals, and on sustainable learning to increase the client’s capacity for leadership. During these coaching conversations the coach may:

  • Serve as a sounding board by listening intently, asking tough questions, and sharing new perspectives.
  • Share best practices and experience gained by working with individuals in similar roles and industries.
  • Provide feedback gathered through interviews from colleagues, or through assessments.
  • Help clients use their job as a training ground, drawing leadership lessons from day-to-day actions.
  • Offer a wealth of resources about the discipline of leadership, including articles, quotes, exercises or books.
  • Help clients uncover the assumptions, values, and attitudes that either serve the leader in reaching their goals — or get in the way.
  • Assign homework to deepen clients’ understanding of themselves, and equip them to meet their goals.

Our Coaches

Our coaches come from a wide variety of backgrounds, but they all share a few, core traits. Each is a seasoned professional, with expertise not just in coaching and training, but in business as well. And each is passionate about helping clients unlock their potential, and create a lasting impact within their organizations.

Heidi Junk

Optify Coach
Build your skills. Increase your confidence. Have more impact. Heidi Junk is passionate about working with emerging leaders to elevate their professional performance and increase their personal satisfaction. Heidi will work with you to outline development priorities, identify and remove roadblocks, and accelerate change and growth. As the former head of a Washington news bureau, Heidi brings hands-on leadership experience and coaching expertise to Optify’s leadership development platform.
"Optify's approach is efficient and effective -- exactly what today's busy leaders need."

Jennifer Hart

Optify Coach
Jennifer Hart is an executive coach, trainer, and consultant with a passion for bridging the gaps between leadership and communication and aligning stakeholders with divergent viewpoints. Jennifer frequently works with expert practitioners and rising leaders – many of whom have been thrust into new roles with neither preparation nor guidance – helping them to increase their personal impact, be better colleagues, and become great leaders. An active member of the International Coach Federation, Jennifer received advanced coaching certification through American University’s Leadership Coaching for Organizational Performance program, an MA from the Johns Hopkins University School of Advanced International Studies, and a BA from American University.

Jay Howard, PhD

Optify Coach
Jay Howard is passionate about facilitating the success of others. With a Ph.D. in education and experience coaching in the pharmaceutical, financial services, retail and consulting industries, Jay brings his training and coaching expertise to Optify’s leadership development approach. Additionally, his M.S. in Organizational Dynamics from the University of Pennsylvania gives him a unique perspective on how organizations grow, develop and succeed. Jay also attended West Point, and has served on active duty and in the federal government.
"Optify stands out because we focus on developing leaders and advancing the mission of our clients."

Christina Swartz

Optify Coach
Christina has dedicated her career to supporting the growth and development of organizational leaders and other professional staff. She supports her clients to advance their careers by moving more quickly up the learning curve. As a former leader and business owner herself, she has lived the leadership life and has a deep understanding of the challenges and opportunities that people who lead organizations face. Representative topics of her client work include personal branding and rebranding, executive presence, setting boundaries, dealing with overwhelm and managing time and priorities. Christina received her coach training through Georgetown University’s Leadership Coaching program and is an Associate Certified Coach of the International Coach Federation.
"With Optify, organizations are able to offer one-on-one coaching to many employees in an easy and effective way. As an Optify coach, I custom-tailor my coaching to the needs of each client for maximum results."

Carole Stizza

Optify coach
As an ICF coach and former senior HR professional, Carole helps individuals and companies optimize feedback, lead with strengths, and engage compassionate curiosity to excel in teamwork. Carole holds degrees in Industrial-Organizational Psychology and is a contributing author in the HR Anthology: Compassion@Work (2017) and Coaching Wisdom Vol.1 (Dec 2018). She has also proudly supported a military family across the US for 26 years.
"I'm thrilled to be a part of Optify's innovative approach to organizational success. Rarely do internal high potentials receive an external perspective that elevates their performance unless they seek it out themselves. Optify Coaching brings leadership development right to them."

Daphne Y. Jefferson

Optify Coach
Daphne is an executive coach, speaker and consultant committed to helping leaders gracefully navigate the challenges of transitions. She has coached leaders at every level of government, the private sector, nonprofit organizations, and academia. With over 20 years of experience leading organizations at the highest levels of the federal government, Daphne helps senior leaders, emerging leaders and high potentials thrive in today’s fast-paced environment. She is a noted keynote speaker on the subjects of leadership, transportation and technology, has appeared on CBS This Morning, and has testified in the United States House of Representatives. Daphne holds a Master’s in Public Administration from American University, served as a Brookings Institution Legislative Fellow in the U.S. House of Representatives, and is an ICF trained coach, with an ACC credential.
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Deepti Gudipati

Optify Coach
Deepti Gudipati strives to empower clients with the skills and tools they need to own the change process and see tangible results quickly. Her approach is highly collaborative and her work is grounded in experiential learning and inclusive design. She loves helping clients find ways to work better, together.
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Jen Liner

Optify Coach
Jen Liner helps rising leaders learn, grow and become more confident and impactful. Throughout her 25-year corporate career leading various teams in rapidly changing environments, Jen was drawn to coach many managers and directors to build their leadership skills. Supplementing her deep on-the-job experience, Jen earned a Leadership Coaching Certificate from Georgetown University. Jen is known for actively listening and helping her clients reframe their challenges in ways that create new solutions and build new leadership skills.
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Bikki Randhawa, MBA

Optify Coach
Bikki partners with rising leaders to support and unlock their leadership potential. Her passion for leadership coaching emerged from experiencing first-hand as a leader the immense impact that coaching can have on job effectiveness and personal growth. She appreciates the nuances of working in multicultural teams having lived and worked in various countries. She received her leadership coach training from Georgetown University and MBA from George Washington University.
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Our coaches have worked in industries including:

  • Technology
  • Law
  • Global Manufacturing and Retail
  • Healthcare
  • Financial Services
  • Hospitality
  • Education
  • Nonprofit
  • Real Estate
  • Government
  • Professional Services
  • Government Contracting
Become an Optify Coach